At Basamh Group, we believe that leadership growth happens when people are exposed to meaningful experiences, real business perspectives, and conversations that challenge the way they think and lead.

This belief is at the heart of BG Café, Basamh Group’s leadership conversation platform created to bring our people closer to the ideas, experiences, and market insights shaping business today. Through meaningful conversations with respected leaders and industry experts, BG Café creates space for our leaders and colleagues to learn beyond their day-to-day roles, reflect on practical lessons, and gain perspectives that inspire how we continue to grow as an organization.

In this edition, we were privileged to welcome Mohamed Samir, Group CEO of Halwani Brothers, as our guest speaker. With more than 35 years of leadership experience across global and regional organizations, including senior leadership roles at P&G, Mohamed shared valuable stories and insights on leadership, resilience, and the importance of staying connected to people.

One of the key learnings from the session was that true leadership is not only about listening to what people say, but also understanding what they do not say. Mohamed’s reflections strongly resonated with what we believe at Basamh Group: that people-centric leadership requires presence, empathy, clarity, and the ability to create a fearless environment where people feel heard, supported, and able to contribute at their best.

The conversation was a powerful reminder that leadership is built through continuous learning and through the willingness to listen, reflect, and grow with others. Through platforms like BG Café, Basamh Group continues to invest in creating experiences that inspire our leaders, strengthen our culture, and connect our people to broader perspectives from across the market.

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